Building content strategy for Venmo's first-ever rewards platform — from the big UX narrative down to the microcopy that makes cash back feel delightful.

Led content across PayPal consumer products; championed consistent voice and tone as the product surface expanded.

Owned end-to-end content for PayPal's shopping and rewards experiences. Applied prompt engineering to scale content ops without sacrificing quality.

Supported content for experiential marketing campaigns.

Wrote and illustrated for TFP's daily culture newsletter.

Designed for a platform helping families preserve and share children's artwork.

Translated complex security and compliance concepts into clear, accessible documentation.